About Us: Beyond Components, We Deliver Certainty
Shanghai Fradwell Industrial Automation Co., Ltd — Your Trusted Partner in Industrial Automation.
With over two decades of industry expertise, we have evolved from a traditional supplier into a one-stop integrated solutions provider for industrial Automation and electronic components. We don't just sell parts; we engineer peace of mind for your operations.
Our Differentiators
Comprehensive Product Portfolio
From PLCs, Remote I/O Modules, VFD Inverter, Drives, Motors, HMIs & Touch Screens, Sensors, IGBT IPM Module, GTO Thyristor, Encoders, PCBs & Control Boards, Robotic Accessories — we cover the full spectrum. Eliminate the hassle of juggling multiple vendors. One inquiry. One partner. One solution.
The Fradwell Quality Commitment
All products are stored in our large-scale, 5S-standardized warehouse and undergo rigorous protocols before shipment:
100% genuine product traceability — eliminating counterfeits
Dual-stage inspection (incoming + pre-shipment) to ensure full functionality
Full compliance with international certifications including CQC, CCC, UL, VDE, CSA, TUV, CE, and SGS
Global Footprint
Successfully exported to over 80 countries worldwide — including the United States, Mexico, and South Africa. We possess deep expertise in cross-border regulations, packaging requirements, and certification standards, ensuring safe and compliant delivery to any corner of the globe.
Our Promise
We don't just process orders. We listen to your unique application challenges and deliver tailored industrial Automation solutions, backed by a full-cycle service system that keeps your production line running.
Experience hassle-free, one-stop sourcing for all your industrial Automation needs. Choose Fradwell. Choose Certainty.
We don't just supply industrial automation components — we deliver "operational continuity" assurance. From specification to startup, we guard your investment with three lines of defense.
Typical traders ask "Which model?" We ask "What problem are you solving?"
In-depth analysis of your application scenarios and process parameters
Reverse-engineered selection solutions that deliver the optimal balance of performance and cost
High-performance alternative sourcing to break brand monopolies and slash lead times
We care as much as you do about what arrives at your door.
100% genuine product traceability with pre-shipment function testing — preventing "defective shipments"
Custom shock-proof and moisture-proof industrial packaging; wooden crating for high-value items
Proactive logistics tracking — monitor your industrial cargo like a package
Every minute of downtime costs you. We help you win it back.
15-minute rapid response for remote troubleshooting guidance
Global cloud-based technical support bridging time zones to solve "last mile" challenges
Regular failure case database sharing to empower your team's self-maintenance capabilities
Not every trading company has an in-house engineering team. Not every distributor commits to 100% pre-shipment testing.
service isn't an after-sales department — it's embedded in every order.
[Contact us today] and experience a different kind of industrial automation partnership.
Beyond Products, We Deliver Engineering Peace of Mind.
We understand that in the manufacturing sector, the reliable performance of your equipment matters far more than a simple transaction. That is why we have built a full-process service team composed of engineers and supply chain specialists. We structure our team into three core functional groups to ensure that a dedicated expert is responsible for every stage—from your initial inquiry to the final commissioning of your equipment.
Your Bridge to the Right Automation Solution.
Our business team is more than just "salespeople"; they are application consultants with a background in automation.
Product Specialists: They excel at interpreting your process requirements, helping you avoid the risk of incorrect model selection, and delivering solutions that achieve the optimal balance between performance and cost.
Efficient Responders: Fluent in international communication protocols and time zone differences, they ensure you receive fast, clear quotations and lead time information during your working hours.
Resource Integrators: Leveraging deep knowledge of the Chinese supply chain, they source performance-matched and cost-effective core components such as PLCs, servo drives, and sensors.
Our Commitment: Through professional consultation before you place an order, we lay a solid foundation for the long-term, stable operation of your equipment.
We Don't Just Ship, We Inspect.
As the "goalkeeper" of industrial trading, our QC group is the critical line of defense against defective products leaving our facility. This is a key differentiator that sets us apart from standard trading companies.
Two-Stage Quality Inspection:
Stage 1: Incoming Inspection — Model verification and visual inspection for every batch received from suppliers.
Stage 2: Pre-shipment Function Test — 100% burn-in testing for core products (such as VFDs and controllers) before packaging to simulate basic operating conditions and ensure full functionality.
Professional Packaging Solutions: Customized shock-proof and moisture-proof export packaging. High-value equipment is secured with wooden crates to minimize risks during long-distance transportation.
Transparent Logistics: Real-time tracking of shipment status, with proactive updates provided until the cargo is safely delivered to your designated location.
Our Commitment: Only products that pass our rigorous inspection process are deemed worthy of being shipped to you.
Engineering Support, Wherever You Are.
The true value of industrial automation lies in continuous operation. Our technical after-sales team is always ready to solve the "last mile" problems you encounter on-site.
Technical Support: Whether it's simple parameter settings or complex system debugging, our engineers provide rapid-response remote guidance and on-site service.
Shared Knowledge Base: We regularly compile case studies and solutions for common failures, sharing this knowledge with our clients to empower their teams and enhance their independent maintenance capabilities.
Our Commitment: Our goal is not just to sell you a machine, but to provide long-term support for your production line.